Did you know that 40% of America’s 1.6 million homeless youth are LGBT? AT&T recently launched its Live Proud Holidays campaign to support True Colors Fund in their work to end LGBT youth homelessness. I had no idea about this national crisis.
AT&T is encouraging the LGBT community and allies to participate in this campaign by doing the following:
- From Nov. 1-26, participants can join our Live Proud Holiday Sweeps by tagging 3 friends on our AT&T Instagram post with #ProudHolidaySweeps for a chance to win a trip to NYC to attend the 7th Annual True Colors Fund Home for the Holidays benefit concert presented by AT&T on Dec. 9. The winner and 3 friends will also get to meet concert host, legendary singer and longtime LGBT advocate Cyndi Lauper. I entered. I hope Cyndi remembers me fro the Kinky Boots preview, I went up to her in the back of the auditorium to tell her she was going to have a huge hit on her hands! I was right!
- Share the campaign video featuring Cyndi Lauper and True Colors Fund “True Fellows.” The goal is to reach 100,000 views.
AT&T is also contributing $100,000 to True Colors Fund’s events and programs in 2017 to help expand the work to end LGBT homelessness. Its easy to help and enter all in the same day!
I wasn’t aware of the 40% statistic – very scary that so many youth are so vulnerable.