In July 2013, Walk the Walk will bring The MoonWalk marathon from the United Kingdom to America for the first time to raise awareness and funds for breast cancer causes. At 10 p.m., on July 20, 2013, thousands of women and men will Power Walk through the city wearing brightly decorated bras to inspire and encourage others to get fit, have fun, and raise money for breast cancer charities in New York.
Presented by Empire BlueCross BlueShield, the overnight marathon through New York City will have an estimated 8,000 participants. The MoonWalk will begin with a participant opening ceremony celebration at Randall’s Island. Walkers will then depart on an up to 26.2 mile route, which will weave its way through Manhattan past the city’s most iconic landmarks, lit up brightly at night. Additionally, there will be a Half Marathon option to ensure that everyone can participate no matter their fitness levels or abilities.
“One in eight women will be diagnosed with breast cancer this year and we have the opportunity to step out in force and visibly demonstrate our commitment to raising the funds needed to help wipe out this potentially life-threatening disease,” said Brian Griffin, President and CEO, Empire BlueCross BlueShield. “Almost every one of us has been touched by breast cancer in some way. That’s why Empire is so passionate about helping fight this disease through our sponsorship of The Moonwalk.”
The MoonWalk hopes to raise two million dollars in one night, most of which most of which will be granted to Memorial Sloan-Kettering Cancer Center, to help support their Breast Examination Center in Harlem (BECH), one of the first free screening facilities for breast cancer in the country where 80% of the patients are uninsured but guaranteed support and guidance. My extra reason for supporting this – my dad had his 2nd cancer operation at Sloan-Kettering, they treated him like gold!
“We are deeply grateful that Walk the Walk is bringing The MoonWalk Marathon to New York City to benefit Memorial Sloan-Kettering’s Breast Examination Center in Harlem,” says Richard K. Naum, Vice President for Development at Memorial Sloan-Kettering. “That such a dynamic and inventive fundraising initiative would support world-class health care for the very population most in need of assistance is a true inspiration to us all.”
I have had a cousin-in-law who had a double mastectomy, and I have had a fellow parent from my son’s daycare have the same procedure. Both of these women are almost 20 years younger than me, they survived these operations when they were in their early 30’s. That’s when they found out they had breast cancer. That is mind boggling to me that they had to have these procedures at such a young age, and they were both moms of very young children. This is a very scary disease and there can never be enough support to raise money for this, until they find a cure.
Applications and entries are available at www.walkthewalkAmerica.com. SIGN UP! SHOW SUPPORT! WALK!! You can sign up to participate in either walk (half moon 13.1 miles, full moon 26.2 miles, do not be deterred by the 26 mile distance, you can do half of that and still participate fully! And you can wear a shirt over your bra if you have to. For extra guidance, click here to read and download a comprehensive week by week training guide.
- This is a sponsored post from One2One Network and Walk The Walk. All opinions stated are my own.