Disney Consumer Products (DCP) has launched an assortment of products inspired by Disney Junior’s hit series’ “Jake and the Never Land Pirates” and “Doc McStuffins.” Popularity for both programs has generated strong consumer demand for merchandise lines that allow fans to take home their favorite characters. Releasing now through 2013, the product lines are filled with creativity to inspire hours of imaginative play based on popular play patterns with preschool-aged kids. Products available this summer include colorful play sets, plush, and dolls, as well as party supplies, food and apparel
Product highlights include: (please view product fact sheet for a broader assortment)
· Jake’s Pirate Ship by Fisher Price (MSRP $44.99, national retailers, June 2012)— Designed after Bucky, Jake’s ship featured in the series, this swashbuckling pirate ship rocks and rolls when pushed along a surface, with Skully smartly perched on the lookout. Kids can join Jake and his crew to live a pirate’s life through multiple pirate-themed phrases and songs. To really bring the adventure home, kids can fire water out of the cannon or stage a surprise croc attack.
· Jake and the Never Land Pirates by Jay Franco & Sons (SRP $59.99, Toys “R” Us, July 2012) – Jump into Jake’s world in this vibrant “Jake and the Never Land Pirates” bedding set (comforter, flat and fitted sheets, and pillow case) made of soft microfiber and polycotton.
· “Time for Your Check Up” Doc Doll with Lambie by Just Play (SRP $34.99, national retailers, Aug. 2012) – Girls can bring home their new friend and sing along to the entire ‘check-up’ song with Doc as they nurture their own toys. Doc comes to life, speaking more than 10 phrases and can bring her friend Lambie to life with the touch of her stethoscope, which activates with lights and sounds.
· Doc McStuffins Doctor’s Bag Set by Just Play (SRP $14.99, national retailers, Available now) – Your stuffed animals and toys have never been more excited to get their check up’s! Doc McStuffin’s Doctor’s Bag Playset includes a play thermometer, blood pressure cuff with working gauge, sticker sheet, Doc’s magical stethoscope, and more.
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