As the holidays approach, LOFT and St. Jude want to remind you to “Give thanks for the healthy kids in your lives, and give to those who are not.” This year, LOFT created a collection of charms representing HOPE, LOVE and JOY, to benefit patients at St. Jude Children’s Research Hospital.
Each necklace retails for $26.00 and for every charm purchased, $5 will be donated to St. Jude. The inspiring charms are available for sale December 5, in LOFT stores nationwide and on LOFT.com. To learn more about the charms and meet the children they benefit, visit LOFT’s Facebook page.
This marks the fifth year of LOFT’s participation in the St. Jude Thanks and Giving® campaign—the hospital’s national awareness and fundraising campaign that brings together celebrities, media and corporations to ask shoppers to “Give thanks for the healthy kids in your life, and give to those who are not.”
Since 2007, LOFT’s umbrella parent ANN INC. has raised over $6.7 million for St. Jude through its ANN Cares® charitable initiatives. As part of the ongoing partnership, now through December 31, customers who shop at LOFT and LOFT Outlet stores will have an opportunity to support St. Jude through an add-on donation during the checkout process. Additionally, ANN INC. has committed to donate up to $100,000 from the sale of the limited-edition products benefiting St. Jude during the Thanks and Giving® campaign.
I thoroughly enjoyed this event at the Loft store in the Flatiron district of NYC last evening. St. Jude’s is a charity that I have been involved with for awhile and I am always thrilled when I have an extra reason to remind everyone this is a great place to make a donation to. There are always children that have been helped by this wonderful institution at these event’s and it is a great and strong reminder to be grateful for everything.
Earlier this year, my cousin’s daughter had everyone make a gift to St. Jude’s instead of giving her a birthday gift, I want everyone to know that!
Disclosure: I received no compensation for attending this event.
And I have to throw in a picture of Marlo Thomas from another St. Jude event, her famous dad started St. Jude’s Hospital.
ABOUT ST. JUDE CHILDREN’S RESEARCH HOSPITAL
St. Jude Children’s Research Hospital is internationally recognized for its pioneering research and treatment of children with cancer and other life-threatening diseases. The hospital’s research has helped push overall survival rates for childhood cancer from less than 20 percent when the institution opened to almost 80 percent today. It is the first and only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children, and no family ever pays St. Jude for care. For more information, go to www.stjude.org and follow St. Jude on www.facebook.com/stjude and www.twitter.com/stjude.