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2017 Product of the Year Announcement! I Helped Choose The Winers! #POYUSA2017 @poy_usa


Product of the Year, the world’s largest consumer-voted award for product innovation backed by the votes of 40,000 consumers, helps shoppers identify the best products available for themselves and their families! The 2017 Product of the Year Award winners were announced on Thursday, February 9. I had the honor of participating in the selection process lasy year, and I am thrilled to see I picked most of the winners!

Now in its thirtieth year, Product of the Year operates in 38 countries with the goal of guiding consumers to the best products in their market while rewarding manufacturers for quality and innovation. Each year, Product of the Year takes entries from new consumer products launched within the previous year that demonstrate innovation within their industry. Product nominations are then placed into categories such as beauty, personal care, household essentials, food and beverages, and are assessed on seven key measures. One product is then named the winner of each category, based on the results of the consumer survey.

"2017 Product of the Year Announcement"

I was a fan of many of these brands even before the event. And now I have had a chance to try everything you see above. The fruit refreshers are delicious and the white cheddar puffs are not just for kids! We have been Splenda users for years and love this new iteration! Caramel is one of my favorite candies of all time, and my family and I had a blast taste testing everything.

"2017 Product of the Year Announcement"

I like many brands and already have massive amounts of Lysol products in the apartment. For the sake of disclosure I am a Charmin Brand Ambassador so I am thrilled to see my brand as a winner! And I always need new laundry products!

"2017 Product of the Year Announcement"

These next winners are items always in m home. My spouse always has eye drops with him, I would never go through the Winter without Mucinex, and we have been enjoying gummie vitamins for several years now. My son pops a few to help him get through his homework.That is a huge help to me!

"2017 Product of the Year Announcement"

I will be sharing some of these other products with my nieces.  have I mentioned that they love that Uncle Mitch is a blogger and brings them the best new products? My son took the Kleenex exfoliating cushions to help with his manscaping routine, those stay here.

The 28 winners of the 2017 Product of the Year Award are:
Car Care: Rain-X® Latitude® Water Repellency Wiper Blades
Foot Care: Amopé® GelActiv™ Insoles & Inserts
Skin Care: Kleenex Facial Cleansing, Exfoliating Cushions
Feminine Care: SweetSpot Labs Washes & Wipes
Lip Care: Carmex Comfort Care™ Lip Balm
Hair Treatment: Schwarzkopf Keratin Color
Oral Care: Sensodyne True White
Eye Care: Clear Eyes Pure Relief Preservative Free Eye Drops
Health and Wellness: Centrum MultiGummies for Women & Men
OTC Immediate Relief: Mucinex® Fast-Max® and Sinus-Max® Liquid Gels
Home Care: Lysol Disinfecting Wipes
Bathroom Cleaner: Lysol Power & Fresh 6 Automatic Toilet Bowl Cleaner
Bath Tissue: Charmin Essentials Soft
Liquid Laundry: Tide purclean
Laundry Pacs: Tide PODS Plus Febreze Odor Defense
Fabric Conditioner: Snuggle PLUS SuperFresh Dryer Sheets
Laundry Booster: Downy Fresh Protect with Febreze Odor Defense
Air Care: Air Wick Bloom Scented Oil Warmer
Sugar Confections: Werther’s Original Soft Caramels
Chocolate: Russell Stover Pecan Delight
Salty Snacks: SimplyNature Organic White Cheddar Puffs
Healthy Snacks: Del Monte® Fruit Refreshers™
Specialty Bread: Sara Lee Artesano Bakery Bread
Dessert: Inspired by Happiness Cravin’ for Cookies & Cream Layered Cake
Sweetener: SPLENDA Naturals Sweetener
Beverage: Tetley Super Tea
Wine: Broken Clouds Pinot Noir
Spirits: SMIRNOFF™ Red, White & Berry

I have worked with the Product of the Year folks before, but this was the first year that I was asked to participate in the preview process. It was wonderful to help, and great to see the winners!

For additional information about the 2017 Product of the Year winners, visit and follow along socially with #POYUSA2017.

Disclosure: I received all of the above products (minus the alcohol items) as a thank-you for this post!

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  1. 1
    Laura Collins says:

    I use a lot because Mitch you have a good straight recommendations

  2. 2
    Brandi Dawn says:

    These are great products! I love it when you post the products of the year!

  3. 3
    Brandi Dawn says:

    I commented on you product of the year post! Great products!

  4. 5

    Fix title…. picked the winers…. 🙂

  5. 6
    Deanna Straub says:

    Nice job Mitch. You have good taste!

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